Professional Marketing Services for PCAH Franchises
Preferred Care at Home provides franchise owners with access to professionally managed, corporate-approved digital marketing programs designed specifically for PCAH locations.
These programs are built to give every franchise a strong, consistent online presence while still allowing each location to compete locally. Instead of each owner having to figure out SEO, websites, and online marketing on their own, PCAH and TKX Media have come together to create an internal marketing department as part of PCAH to deliver proven, turnkey solutions that help locations attract more families, generate more inquiries, and grow their business.
As part of this partnership, PCAH locations have access to a fully built SEO system designed specifically for home care franchises. This program combines a proven website structure, local service and location pages, and an ongoing content and backlink strategy that reflects how families actually search for care in each market.
The goal is to give every franchise a strong, scalable foundation for local search, helping your location build visibility, authority, and consistent inbound inquiries over time. These programs are built around PCAH’s brand, services, and territory model, ensuring each location benefits from a unified strategy while still competing effectively in its own local market.
Enhanced Custom Website Experience
(Included in Every Package)
Every PCAH SEO package includes a fully built, professionally structured local website designed specifically for your territory.
Rather than a generic template, your site is created as an enhanced local experience — with custom content, SEO optimization, and service pages tailored to your specific market, services, and community. This ensures your location ranks for the searches families actually use when looking for in-home care nearby.
What’s Included in Your Custom PCAH Website
Every PCAH SEO package includes a fully built, professionally structured local website designed specifically for your territory.
Rather than a generic template, your site is created as an enhanced local experience — with custom content, SEO optimization, and service pages tailored to your specific market, services, and community. This ensures your location ranks for the searches families actually use when looking for in-home care nearby.
| Page Group | Page Type | What It Covers |
|---|---|---|
| Core Pages | Location Homepage | Your primary local page with services, trust signals, local info, and calls to action |
| About Page | Your owner story, credentials, and community presence | |
| Contact Page | Phone, form, service area, hours, and map | |
| Service Pages | Companion Care | Non-medical support, companionship, daily activities |
| Personal Care | Bathing, grooming, mobility, daily living support | |
| Dementia Care | Memory support, routines, and safety | |
| Alzheimer’s Care | Specialized Alzheimer’s-focused care | |
| Live-In / 24-Hour Care | Full-time care at home | |
| Transition Care | Hospital-to-home recovery support | |
| Homemaker & Respite Care | Light housekeeping and caregiver relief | |
| End-of-Life Care | Comfort and family support | |
| Skilled Nursing Care | Licensed medical services | |
| Supporting Pages | Service Areas | Cities and communities you serve |
| Resources | Local senior and caregiver resources | |
| FAQ | Common family questions answered | |
| Blog Hub | Home for ongoing local content |
PCAH Digital Marketing Packages
Preferred Care at Home offers three professionally managed SEO and digital growth packages designed specifically for PCAH franchise locations. Each package is built on the same proven website foundation and local SEO framework, then scaled based on how competitive your market is and how aggressively you want to grow.
The chart below shows what is included in each package so you can easily choose the level of support that fits your location, budget, and growth goals.
| Category | BASIC – $600/mo | STANDARD – $850/mo | PREMIUM – $1,600/mo |
|---|---|---|---|
| Custom PCAH Pages | 16 pages | 16 pages | 16 pages + 3–5 service-area pages |
| Technical SEO | Schema, sitemap, speed | Same as Basic | Advanced Core Web Vitals + schema |
| Analytics & Tracking | GA4 + Search Console | GA4, Search Console + call tracking | GA4, call tracking + heatmaps |
| Google Business Profile | Basic optimization | Advanced (50+ photos, Q&A, services) | Premium (75+ photos, video, attributes, Q&A) |
| Monthly Content | 3 posts or service pages | 6 posts or service pages | 6–8 posts + 1 pillar page |
| GBP Posting | 2 posts per month | 4 posts per month | 6 posts per month |
| Photo Uploads | — | 2–3 per month | 4–6 per month |
| Link Building | 2 links per month | 4 links per month | 8 links per month |
| Press Releases | 1 per quarter | 1 per month | 1–2 per month |
| Citation Growth | Maintenance only | 5 new per month | 8–10 new per month |
| AI Indexing Optimization | — | AI-optimized FAQs, entity mapping, AI visibility scoring | Advanced AI structure, entity optimization, SGE tuning |
| Competitor Link Strategy | — | Monthly link intersect + acquisition | Advanced link gap analysis + outreach |
| PPC Management | — | Search campaigns | Full Google Ads + landing pages + CRO |
| Reporting | Monthly performance report | Monthly detailed report | Weekly rankings + monthly + quarterly reviews |
| Support Level | Basic support | Priority support | Same-day, unlimited updates |
Minimum 3 month engagement.
Enrollment & Onboarding Availability
All Preferred Care at Home franchise locations will have the opportunity to participate in these digital marketing packages. To ensure every location receives proper setup, customization, and ongoing support, onboarding is being rolled out in stages.
We will be onboarding locations on a first-come, first-served basis. The initial wave of franchises that submit the interest form will be onboarded first, and a waiting list is expected to form as spots fill.
If you would like to reserve your place in line, receive a demo, or discuss which package is the best fit for your location, please complete the form below.
Interest & Demo Request Form